Kaja Throm (literally means ‘food market’), located across five districts—Thimphu, Paro, Punakha, Mongar, and Phuntsholing—stands as a vibrant symbol of Bhutan’s commitment to preserving heritage while embracing progress. Formerly known as the Centenary Farmers Market, it was renewed and inaugurated on 18 September 2023, marking a significant milestone in the country’s journey towards sustainable agricultural development.
Strengthening Bhutan’s Agricultural Foundation
More than an infrastructure upgrade, Kaja Throm plays a vital role in supporting Bhutan’s farming communities and reinforcing the nation’s agricultural backbone. Its transformation reflects a deeper purpose: empowering farmers, enhancing market access, and encouraging sustainable livelihoods. The design blends contemporary functionality with traditional Bhutanese aesthetics, creating a space that honours the past while supporting modern needs.
A Celebration of Local Produce and Flavours
The market offers an abundant selection of fresh, locally sourced products—fruits, vegetables, grains, dairy items, and more. It is a living showcase of Bhutan’s rich culinary heritage, bringing together flavours that have been part of Bhutanese kitchens for generations. For many residents, Kaja Throm remains the go-to destination for weekly essentials.
A Community Space at the Heart of Daily Life
For decades, the market has been central to the lives of farmers, vendors, and households. With its revitalised layout and improved facilities, Kaja Throm has seen a surge in interest and foot traffic, reaffirming its place as a beloved community hub. It continues to be an integral gathering point for exchanging produce, stories, and traditions.
A Growing Attraction for Travellers
Kaja Throm has also become a must-visit spot for tourists in Thimphu. Spread across two vibrant floors, the market offers a lively mix of colourful stalls, fresh produce, artisanal goods, and everyday essentials. Visitors are naturally drawn to its bustling energy and the authentic experience of watching locals trade, interact, and share stories. More than just a marketplace, it serves as a cultural learning ground and an economic stimulant—strengthening Bhutan’s appeal as a unique and enriching travel destination.
Harmony Between Progress and Heritage
The success of Kaja Throm demonstrates Bhutan’s ability to weave tradition and modernity together seamlessly. It stands as a shining example of the nation’s dedication to its people, cultural identity, and sustainable future—setting an inspiring benchmark for similar initiatives across the country.
A Family-Friendly Destination
Designed as an inviting public space, Kaja Throm encourages families to relax, savour diverse flavours, shop for fresh produce, and enjoy meaningful moments together. It is more than just a market—it is a space where community, culture, and connection come alive.